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What Are KPIs in Marketing?

What Are KPIs in Marketing?

Marketing is a vast field with many intricacies, but if there’s just one marketing concept every business owner should understand, that’s probably KPI. Read on to discover what this acronym stands for and the important role it plays in every marketing campaign regardless of its size or scope.  What Are KPIs in Marketing? KPI stands…

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What is content marketing?

What Is Content Marketing?

You may have heard the term “content marketing” thrown around a lot to describe some of the most recent trends in marketing. Unlike other similar terms, this concept is more than a buzzword. This form of marketing has solid foundations and an almost illimited potential for future development. So, What Is Content Marketing? First things…

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