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Why Are Keywords Important in Digital Marketing?

Why Are Keywords Important in Digital Marketing?

Digital marketing is becoming an increasingly complex discipline. Social media platforms are more important than ever, and each one of them is evolving in separate directions. But despite all these changes, one basic truth remains: Keywords are the cornerstone of your digital marketing strategy. What Are Keywords in Digital Marketing? Simply put, keywords are the…

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8 Essential Digital Marketing Terms

8 Essential Digital Marketing Terms

Digital marketing is an exciting field packed with opportunities to drive the growth of your business. However, digital marketing also has a language all its own that can be obscure for the uninitiated. That’s why we have rounded up 10 essential digital marketing terms you need to know. Blogging Blogging is writing a blog or…

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4 Reasons to Love Email Marketing

4 Reasons to Love Email Marketing

With social media platforms dominating the internet, you may be tempted to think of email marketing as a thing from the past. Actually, there’s nothing further from the truth. Facebook, the world’s largest social media platform has 2.7 billion monthly active users. Impressive, right? But do you know how many email users are there in…

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