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Tag Archives: SEO

Photo of man in front of computer illustrates blog: "Technical SEO: a Basic Guide for Small Business Owners"

Technical SEO: a Basic Guide for Small Business Owners

UncategorizedBy UNIKO Media GroupJanuary 14, 2022

Doing business nowadays means having a website. And while you don’t have to be an expert in Search Engine Optimization (SEO), understanding some basic concepts will help you get a better grasp of how your website works. This quick guide will help you do just that.  Search Engine Before getting into the details, we have…

Using Long Tail Keywords to Promote Your Small Business

Using Long Tail Keywords to Promote Your Small Business

UncategorizedBy UNIKO Media GroupJuly 26, 2021

To a small business looking to compete online, the internet often feels like a daunting ocean filled with bigger ships that have more resources and manpower. How to beat them? Long tail keywords are the answer. What Is the Long Tail? You may already be familiar with the concept of “Long tail.” The term was…

Drawing of people with giant dictionary illustrates blog "Does Bad Grammar Affect the Way My Website Ranks on Search Engines?"

Does Bad Grammar Affect the Way My Website Ranks on Search Engines?

UncategorizedBy UNIKO Media GroupJuly 9, 2021

Grammar and spelling are important. Parents and teachers hammer this idea home since we begin attending school. But does grammar affect the way your website ranks on search engines? How Search Engines Work Before we proceed to answer the question in the title, we have to take a look into how search engines work. As…

What is the Difference Between On-Page SEO and Off-Page SEO

What is the Difference Between On-Page SEO and Off-Page SEO

UncategorizedBy UNIKO Media GroupMay 15, 2021

Search Engine Optimization, or SEO, is one of the most effective ways to grow the online presence of your business. Here’s everything you need to know about the difference between the two main types of SEO, on-page SEO and off-page SEO, and how to use both types of optimization to boost the traffic to your…

10 Essential Terms to Understand SEO

10 Essential Terms to Understand SEO

UncategorizedBy UNIKO Media GroupNovember 27, 2020

Search Engine Optimization, or SEO, is one of the pillars of your digital marketing strategy. This is a fascinating field that has the potential to take sales and brand awareness to unsuspected levels. However, SEO can be confusing if you’re not familiar with some basic terms. If that’s your case, don’t worry: Today we bring…

What Is SEO and How Can It Help Your Business?

What Is SEO and How Can It Help Your Business?

UncategorizedBy UNIKO Media GroupAugust 21, 2020

If you are interested in marketing or online communications, you may be familiar with the acronym SEO. But what does SEO mean and how can it help you build your business? Read on to discover the amazing potential of this marketing tool. First things first: Let’s begin by defining the meaning of SEO. This acronym…

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